Groupe Argus

Digital Argus Retargeting

A new digital advertising solution in partnership with the world reference: Critéo

Digital Argus Retargeting is a simple and efficient solution to reach as many UV and NV intentionists as possible.

Digital Argus Retargeting focuses on all intentionists looking at car adverts of professionals on

It is a predictive technology that anticipates purchasing intentions based on browsing history and individual behavioural analyses. We then redirect ultra-qualified intentionists towards the professional’s own website.

Digital Argus Retargeting allows you to:

  • Win new qualified visitors and generate quality traffic
  • Win new leads
  • Advertise on the largest media platforms
  • Showcase your ads on a premium network
  • Increase your notoriety
  • Enjoy a personalised assistance: access to a statistics platform in order to track your performance, real-time reporting